Developing the capacities of UNDP Pakistan to effectively communicate with local populations, as well as media, donors and the wider global community, is of importance for sustaining financial and political support for UNDP early recovery work. This should be backstopped by good reporting processes and a strong information management system to ensure that donors and other parties have access to credible and timely information. Communication should also be closely coordinated between UNDP Pakistan and UNDP HQ, Asia Pacific Regional Center and UNDP Liaison Offices worldwide.

(2) Roving National Communications Officers – With a strong communications, writing and media relations background will analyze field reports and travel to project sites to gather, develop and package stories. He/she will report directly to the Communications team in Islamabad and will:

*Research, write and edit news stories on UNDP initiatives on ground and share them with country office on a regular basis

*Build media relations with local media and update media contact list regularly

* Produce and disseminate regular press releases on activities and also provide content to country office for national and international media interventions.

�*Act as Spokesperson for local media while speaking on UNDP interventions on ground

* Generate multi-media content from the field including video and audio interviews of beneficiaries, stories and providing photos on field activities, beneficiaries and UNDP staff.

* Arrange UNDP media interviews and press trips from the field as needed

* Create social media messages for Facebook, Twitter, etc.

* Send daily/weekly updates, web items, photos, videos to relevant offices within UNDP Pakistan

* Conduct Mass Communication/Programme Communication activities including provide early recovery updates to NGOs for their dissemination to relevant communities and attending the Mass Communication Cluster meetings at the filed level.